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TRH Health Plan notifies 80,000 members after BCBS of Tennessee improperly used personal info

Posted on January 14, 2015 by Dissent

Holly Fletcher reports:

TRH Health Plan, a not-for-profit service company of Farm Bureau, has contacted some members about information that was inappropriately used by BlueCross BlueShield of Tennessee, an administrative partner with the health plan.

“They have the right to have (the information), but didn’t have the right to use for marketing,” said Ryan Brown, general counsel at TRH in Columbia.

TRH mailed letters to about 80,000 members on Jan. 9 informing them that BlueCross BlueShield of Tennessee inappropriately accessed their names and addresses to create marketing materials. The misuse is a violation of the Health Insurance Portability and Accountability Act.

Read more on The Tennessean.

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