DataBreaches.Net

Menu
  • About
  • Breach Notification Laws
  • Privacy Policy
  • Transparency Report
Menu

Hacked on Christmas, DEphoto starts notifying customers, only to be attacked again

Posted on January 1, 2025January 1, 2025 by Dissent

The threat actor known as 0mid16B contacted DataBreaches this morning to alert this site to a breach involving a U.K. photo business, DEphoto (DEphoto[.]biz). DEphoto is an established business for school, sports, club, and event photography.

According to 0mid16B, they attacked DEphoto on December 25, and acquired the personal information of 555,952 customers, 429,597 orders with detailed personal information of 240,307 orders, and 16,213 records with plain text credit card details (full card numbers, expiration dates, and CVV codes). All told, they claim to have exfiltrated hundreds of gigabytes of photos and other data, including the firm’s library of photographs with customers’ children and events photos.

0mid16B provided DataBreaches with a number of unredacted screenshots that appear to have been taken from DEphoto’s network. One screenshot indicates that dephoto[.]bak and dephoto[.]mdf databases with more than 12 GB of data were among the accessed databases. Most screenshots related to customer orders and contained information with names, postal and email addresses, home and mobile telephone numbers, and in the case of people responding to franchise promotions, IP addresses.

Screenshot from database with full credit card numbers in plain text. Numbers and CVV codes redacted by DataBreaches.net

 

A Second Attack Follows Shortly After the First

According to 0mid16B, the first access was directly to the firm’s backend MSSQl server.

0mid16B claims they informed DEphoto on December 25, and that the company allegedly “restored the system” but “did not protect or monitor it.” As a result of their failure to protect the system or to pay the demanded amount, 0mid16B hacked them for a second time on December 29.  The second attack reportedly used the credentials from the DB user login to gain access to the front end.

When asked how much payment they demanded, 0mid16B stated that they managed to talk to the firm’s IT developer on WhatsApp on December 27, at which time, 0mid16B demanded 50,000 GBP ($62,741.16).  There was no response.

DEphoto Notifying Customers

Based on reviews on TrustPilot, it appears the firm quickly began sending out email notifications to affected customers. Entries dated December 28 for “date of experience” report people getting notified and being upset that DEPhoto had retained their information for so long. As one disgruntled person wrote:

You took pictures at my sons football tournament 10 years ago, so why on earth are you still keeping (and now losing) my personal data?

Your own Data Protection Policy states “Data retention:
The company will retain personal data for no longer than is necessary.”
How do you justify keeping my personal data for 10 years for the purchase of a couple of photos?

DEphoto’s privacy policy page was last updated in May, 2018, when GDPR officially took effect.

What’s Next?

0mid16B tells DataBreaches that they will be listing the 500k customer database for sale and will leak the rest of the data for free. Whether they follow through on that remains to be seen.

As of publication time, there is no notice or alert on DEphoto’s website about any incident.

No related posts.

Category: Business SectorHackNon-U.S.

Post navigation

← Westend Dental agrees to pay Indiana $350K and to implement corrective action plan to settle charges of multiple HIPAA violations
No need to hack when it’s leaking: Roomster edition (1) →

Now more than ever

"Stand with Ukraine:" above raised hands. The illustration is in blue and yellow, the colors of Ukraine's flag.

Search

Browse by Categories

Recent Posts

  • Mississippi Law Firm Sues Cyber Insurer Over Coverage for Scam
  • Ukrainian Hackers Wipe 47TB of Data from Top Russian Military Drone Supplier
  • Computer Whiz Gets Suspended Sentence over 2019 Revenue Agency Data Breach
  • Ministry of Defence data breach timeline
  • Hackers Can Remotely Trigger the Brakes on American Trains and the Problem Has Been Ignored for Years
  • Ransomware in Italy, strike at the Diskstation gang: hacker group leader arrested in Milan
  • A year after cyber attack, Columbus could invest $23M in cybersecurity upgrades
  • Gravity Forms Breach Hits 1M WordPress Sites
  • Stormous claims to have protected health info on 600,000 patients of North Country Healthcare. The patient data appears fake. (2)
  • Back from the Brink: District Court Clears Air Regarding Individualized Damages Assessment in Data Breach Cases

No, You Can’t Buy a Post or an Interview

This site does not accept sponsored posts or link-back arrangements. Inquiries about either are ignored.

And despite what some trolls may try to claim: DataBreaches has never accepted even one dime to interview or report on anyone. Nor will DataBreaches ever pay anyone for data or to interview them.

Want to Get Our RSS Feed?

Grab it here:

https://databreaches.net/feed/

RSS Recent Posts on PogoWasRight.org

  • The EU’s Plan To Ban Private Messaging Could Have a Global Impact (Plus: What To Do About It)
  • A Balancing Act: Privacy Issues And Responding to A Federal Subpoena Investigating Transgender Care
  • Here’s What a Reproductive Police State Looks Like
  • Meta investors, Zuckerberg to square off at $8 billion trial over alleged privacy violations
  • Australian law is now clearer about clinicians’ discretion to tell our patients’ relatives about their genetic risk
  • The ICO’s AI and biometrics strategy
  • Trump Border Czar Boasts ICE Can ‘Briefly Detain’ People Based On ‘Physical Appearance’

Have a News Tip?

Email: Tips[at]DataBreaches.net

Signal: +1 516-776-7756

Contact Me

Email: info[at]databreaches.net

Mastodon: Infosec.Exchange/@PogoWasRight

Signal: +1 516-776-7756

DMCA Concern: dmca[at]databreaches.net
© 2009 – 2025 DataBreaches.net and DataBreaches LLC. All rights reserved.