Alison Diana reports:
With the mandated adoption of electronic health records (EHRs), many healthcare professionals for the first time got centralized access to patient records. Now they’re figuring out how to use all this information. Although the healthcare industry has been slow to delve into big data, that might be about to change. At stake: not only money saved from more efficient use of information, but also new research and treatments — and that’s just the beginning.
For instance, data from wireless, wearable devices such as FitBits is expected to eventually flood providers and insurers; by 2019, spending on wearables-data collection will reach $52 million, according to ABI Research. Another source of health data waiting to be analyzed: social media. Monitoring what people post can help fight insurance fraud and improve customer service.
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